Privacy Policy

Diamondback Dentistry — Dr. Pouria Owtad, DMD

Effective Date: March 11, 2026  |  Last Updated: March 11, 2026

1. Introduction

Diamondback Dentistry (“we,” “our,” or “us”), located at 1512 W. Bell Rd, Suite C-6, Phoenix, AZ 85023, is committed to protecting the privacy and security of your personal and health information. This Privacy Policy describes how we collect, use, disclose, and safeguard information when you visit our website at diamondbackdentistry.com, contact our office, or receive dental services from us.

By using our website or services, you agree to the terms of this Privacy Policy. If you do not agree, please discontinue use of our website and services.

2. Information We Collect

2.1 Personal Information

We may collect the following types of personal information:

• Name, date of birth, and contact information (address, phone number, email address)
• Insurance information, including provider name, policy number, and group number
• Payment and billing information, including credit card or bank account details
• Emergency contact information
• Social Security Number (when required for insurance billing)

2.2 Protected Health Information (PHI)

As a dental practice, we collect and maintain Protected Health Information (PHI) as defined under HIPAA, including:

• Dental and medical history, diagnoses, and treatment records
• Dental X-rays, photographs, and other diagnostic images
• Prescription and medication information
• Treatment plans and clinical notes
• Referral information and communications with other healthcare providers

2.3 Website and Digital Information

When you visit our website, we may automatically collect:

• IP address and browser type
• Pages visited, time spent on pages, and links clicked
• Device information (operating system, screen resolution)
• Cookies and similar tracking technologies
• Form submissions, including appointment requests and contact inquiries

3. How We Use Your Information

• To provide, coordinate, and manage your dental care and treatment
• To schedule appointments, send reminders, and follow up on your care
• To process payments and submit insurance claims on your behalf
• To communicate with you about your treatment, dental health, and practice updates
• To comply with legal and regulatory obligations, including HIPAA
• To respond to inquiries submitted through our website
• To improve our website, services, and patient experience
• To send promotional communications and special offers (only with your consent)
• To prevent fraud and ensure the security of our systems

4. HIPAA and Your Health Information Rights

As a covered entity under HIPAA, we are required to maintain the privacy of your Protected Health Information and provide you with our Notice of Privacy Practices. You have the following rights:

4.1 Right to Access

You have the right to inspect and obtain a copy of your dental records and other PHI. Requests may be submitted in writing to our office.

4.2 Right to Amend

If you believe your health information is incorrect or incomplete, you may request an amendment. We will respond within 60 days.

4.3 Right to Restrict

You may request restrictions on how we use or disclose your health information, including limiting disclosures to your insurance company for services you pay for out-of-pocket in full.

4.4 Right to an Accounting of Disclosures

You have the right to receive a list of certain disclosures of your PHI made in the last six years.

4.5 Right to Confidential Communications

You may request that we communicate with you in a specific way or at a specific location.

5. How We Share Your Information

We do not sell, rent, or trade your personal or health information. We may share your information in the following circumstances:

5.1 Treatment, Payment, and Healthcare Operations

We may share your PHI with healthcare providers involved in your care, dental laboratories, specialists, insurance companies, and third-party vendors supporting our practice, all in accordance with HIPAA.

5.2 Service Providers

We may share information with trusted third-party vendors who assist us in operating our website or business, including scheduling platforms, billing services, and communication tools. These parties are contractually obligated to keep your information confidential.

5.3 Legal Requirements

We may disclose your information if required by law, court order, or governmental authority, or to protect the rights, property, or safety of our practice, patients, or others.

5.4 With Your Consent

We may share your information for any other purpose with your explicit prior consent.

6. Cookies and Tracking Technologies

Our website may use cookies and similar tracking technologies to enhance your experience and understand site usage. You may configure your browser to refuse cookies, though some features may not function properly as a result. We may also use third-party analytics tools such as Google Analytics, which collect anonymized visit data.

7. Data Security

We implement reasonable administrative, physical, and technical safeguards to protect your information, including:

• Encrypted data transmission via SSL/TLS
• Secure EHR systems with role-based access controls
• Password-protected systems and multi-factor authentication where applicable
• Regular staff training on HIPAA compliance
• Locked physical storage for paper records

No method of electronic transmission or storage is 100% secure. Please contact us immediately if you believe your interaction with us has been compromised.

8. Third-Party Websites and Links

Our website may link to third-party sites, including scheduling platforms such as Zocdoc. We are not responsible for the privacy practices of those sites and encourage you to review their policies before submitting any personal information.

9. Children’s Privacy

Our website is not directed to children under 13. We do not knowingly collect personal information from children under 13 without verifiable parental consent. For minor patients receiving dental care, information is collected with parental or guardian consent as required by law.

10. Your Choices and Opt-Out Rights

• Marketing Communications: You may opt out of promotional emails or texts at any time by following the unsubscribe instructions or contacting us directly.
• Appointment Reminders: You may request to opt out of automated reminders, though this may affect care coordination.
• Cookie Preferences: You may manage cookies through your browser settings.

11. Data Retention

We retain dental and medical records for a minimum of 10 years from your last visit, or as required by Arizona law and federal regulations. For minor patients, records are retained until the patient turns 18, plus an additional 7 years. Website and digital data is retained as long as reasonably necessary for the purposes described in this policy.

12. Arizona-Specific Privacy Rights

Arizona residents may have additional rights under the Arizona Medical Records Protection Act (A.R.S. § 12-2291 et seq.) and related statutes. You have the right to request access to and copies of your records. Requests should be directed to our office in writing.

13. Changes to This Privacy Policy

We may update this Privacy Policy at any time. Changes take effect upon posting to our website with an updated effective date. We encourage you to review this page periodically. Material changes will be communicated via website notice or email where appropriate.

14. Contact Us

For questions, concerns, or requests regarding this Privacy Policy, please contact us:

For HIPAA-related complaints, you may also contact the U.S. Department of Health and Human Services Office for Civil Rights at www.hhs.gov/ocr/privacy.